The plant‑based engine
for lifestyle apps.
Someone adds chicken breast to a meal plan or a shopping list. The chicken, obviously, would prefer they didn't. So right then, we offer one plant-based swap from a partner brand. The app earns a share of the sale. The brand pays only when it sells.
Weguns Wallet is the reward balance people earn when they buy a plant-based swap. One balance, growing in every partner app.
One plant‑based mode. Any lifestyle app.
A fictional meal-plan app with plant-based mode running inside it. Follow the hints on the phone.
- Run a lifestyle app? This is what your users see, inside your own design.
- Plant-based brand? This is where your product shows up: at the moment the meal is chosen.
Fuelday is a fictional host app. Brands shown are example partners.
More users in. More users staying.
Weguns adds a plant-based mode to your app. When someone plans, logs or shops for a meal, it suggests one plant-based swap. If they buy it, they earn rewards, and your app earns a share of the sale.
Win new users
Rewards for eating a bit better are a simple reason to pick your app over the next one.
Keep them coming back
Every swap they buy adds to their Weguns Wallet balance. Watching it grow is a reason to open your app tomorrow.
Make it a game
A balance that grows, and a monthly story of what their swaps added up to: animals, CO₂ and water saved.
Earn on every sale
When a user buys a swap, the brand pays a commission and your app gets a share. No fee, no setup cost.
€0 to add it. Your users can also spend their balance on your premium plan. When they do, we pay you.
Your product, seconds before the meal is chosen.
When someone plans, logs or shops for a meal in a lifestyle app, Weguns suggests your product as the plant-based swap. You pay nothing to join, and commission only when it sells.
What you give
- Your product feed, or a simple spreadsheet
- The affiliate link you already use
- That's it. No budget, no ad spend.
What you get
- Your products shown as the swap inside nutrition, fitness, recipe and grocery apps
- Shoppers rewarded for buying through your tracked link, so fewer sales go missing
- Commission only on real sales. No CPM, no fees.
- A live dashboard of every swap: what you replaced, when people say yes, what it sold
See each swap the moment a shopper picks your product, in which kind of app and at which meal.
Three steps, all inside the host app.
Spot the moment
When a user plans or logs a meal, plant-based mode finds the one swap that fits what they're about to eat.
Make it an easy yes
One clear suggestion, tied to what they logged. Never a banner, never a lecture. You do not have to be vegan to say yes.
Everyone earns
The brand pays commission on the sale, your app takes a share, and the user earns Weguns Wallet balance, earn on food, spend anywhere. From the first sale.
Every swap is recorded, from screen to sale.
Not just a swap button.
Not just an affiliate link.
Two fair questions lifestyle apps ask us first. Pick one for the honest answer.
You keep what's yours: your app, your design, your users. We run the part no single app can run alone: the brands, the Wallet and the tracking.
Every swap is a win for animals.
The data layer underneath.
Every swap Weguns offers is logged with the moment it appeared in, the alternatives it was shown against, whether it was taken, and whether it was bought. Wallet balance is only earned through the tracked link, so the purchase side is confirmed by the brand's own sales tracking, not guessed.
Built to answer three questions.
What makes someone switch
How likely a swap is to be taken, by product, by moment and by reward level.
What they turn down
Swaps shown and declined, at product level, with the context they were shown in.
Whether the switch holds
Whether people keep buying the plant-based option once the reward tapers.
Logged from the first pilot. No pilot has run yet, so these are questions, not findings. Reports are always counted across people, never per person.
Early, and honest about it.
Vetain, the Munich plant-based brand, is live with its catalogue and tracked links. More plant-based brands are onboarding now.
In pilot talks with nutrition, fitness and shopping-list apps across DACH. First surfaces are being scoped now.
The things a sceptic asks first.
Yes. Vetain, the Munich plant-based brand, is live with its full catalogue and tracked checkout links. More plant-based brands are onboarding now. We only name brands that are happy to be named.
Not yet. We are in pilot talks with our first partner apps. The demo on this page shows the user side. The integration is shaped with each pilot app so it fits your product, your design and your checkout.
Nothing in money. No fee, no licence, no minimum. What it takes is some of your team's time: we shape the integration with you, so it fits your product. In return you get a new revenue line and a reason for users to come back.
For each swap: the food item logged, the moment it was offered in, what it was shown against, and what happened next (shown, declined, taken or bought). A coarse goal, such as eat healthier, only if your app chooses to send it. Users are identified by a scrambled stand-in, separate for each app, never by name or email, and we handle it as personal data under GDPR. Reports show groups, never people. Your app decides what is shared, and everything the user sees runs in your brand.
Most of them will not be. Plant-based mode is built for flexitarians: one swap at a time, tied to what they actually ate. You do not have to be vegan to say yes.
Run a pilot on one surface.
We are selecting a small cohort of lifestyle apps (nutrition, fitness, recipe and grocery) and a handful of plant-based brands for the first pilot wave. Tell us about your team and we will set up a 30-minute call.
- Narrow scope, one surface and one use case
- Co-designed with your product team
- Founder-led conversation, no sales funnel